Company was founded

The business was established as Provincial Planters in November 1976 by our founder Norman Lyon. Operating quite literally from a garden shed, the company provided interior planting services to offices and corporate environments, primarily across central London.

First dedicated premises

As the business grew, the company relocated to its first premises at Riverside Industrial Estate. This move marked a significant step forward, providing improved facilities and operational capacity to support an expanding client base and a growing range of services.

Fire at Riverside premises

In 1984, a major fire resulted in the loss of the Riverside premises. This was a very challenging period for the business which, despite the disruption, continued to operate.

A new home at Chalcraft Nurseries

Later that year, the business relocated to Chalcraft Nurseries. Chalcraft Nurseries has been our home ever since, providing exceptional nursery-based storage facilities and excellent access to London.

Strategic acquisition and service expansion

In 1993, the company acquired an established landscaping contractor called Valley Landscape Management, a move that significantly strengthened its external landscaping and grounds maintenance capabilities. This acquisition enabled the business to broaden its service offering and take on more complex, larger-scale projects.

Virgin Atlantic partnership

In the mid-1990s, Valley Provincial were contracted to provide interior and exterior planting services for Virgin Atlantic, one of the world’s most recognised airline brands. This marked the beginning of a strong partnership which continues to this day.

25 years of trading

In 2001, Valley Provincial celebrated its 25th anniversary, marking a quarter century of continuous trading.

Our partnership with SEGRO begins

In the early 2000’s we secured our first grounds maintenance contract with SEGRO, one of UK’s largest commercial land owners. After a strong working partnership over 20 years, an executive decision to change their landscaping service provider was reversed just 2 years later. Our partnership still continues to grow to this day.

Business alignment and restructure

Multiple trading entities were brought together into a more unified business structure called Valley Provincial Group LLP, better positioning the company for the next 10 years of strategic growth.

Brand refresh and market repositioning

A full brand refresh was undertaken in 2019 to reflect the company’s evolving market position. The updated identity aligned Valley Provincial with the expectations of major commercial clients, developers and managing agents.

Creating the highest residential roof terrace in Europe

In 2020, Valley Provincial completed the highest residential roof terrace in Europe at a major Canary Wharf development in London, reinforcing the company’s position as a trusted delivery partner for complex, industry-leading projects.

Commencement of Chelsea Barracks partnership

In 2020, Valley Provincial commenced works at the prestigious Chelsea Barracks development. Widely regarded as one of the most desirable residential estates in the world, this exceptionally high-end project showcases the company’s workmanship and attention to detail.

Valley Provincial continues to maintain the entire estate and has delivered both hard and soft landscaping across all subsequent development phases.

Launch of ‘a greener future’ initiative

The company formally introduced its ‘A Greener Future’ sustainability programme, embedding environmental responsibility, biodiversity, and long-term landscape performance into decision-making across projects and maintenance operations.

You can explore this further here.

Introduction of ‘safety by nature’ programme

Our dedicated health, safety, and wellbeing initiative was launched, reinforcing a safety-first culture throughout the organisation. ‘Safety by nature’ reflects the company’s commitment to protecting its people, clients, and the environments it works in.

Our ‘consult, create, maintain’ methodology

Valley Provincial introduced its flagship integrated service model, bringing together consultancy, landscape delivery, and long-term maintenance under one cohesive framework. This positions the business as a true end-to-end commercial landscaping partner.

You can read more on our approach here.

We become a carbon neutral organisation

Valley Provincial achieved carbon neutral status in 2025 as part of its ongoing commitment to sustainability and responsible business practices. This milestone reflects a proactive approach to reducing environmental impact and embedding sustainability into operations across all areas of the business.

50th Anniversary

Valley Provincial celebrates its 50th anniversary in 2026, marking five decades of sustained growth, adaptation and commitment to quality across the commercial landscaping sector. With strong foundations in place, the business looks forward to continued growth into the future.